Subscription Saver (Dunning)


SamCart's Subscription Saver works around the clock to protect your recurring sales!

Do you sell subscriptions with your SamCart account? Monthly, yearly, or anything in between.

What about limited recurring payments? Stuff like, “3 payments of $100”, or “$50 today, then $25 each month”?

What happens when one of your subscriptions has a charge that gets declined? What if the credit card was canceled? Or the card passed its expiration date?

Usually, once a charge is declined, that subscription income is gone in a puff of smoke, never to be heard from again, and you are left with the painful truth that your hard-earned recurring income is shrinking month after month.

Introducing: Subscription Saver

With Subscription Saver by SamCart, your subscriptions are being protected from declined payments and expiring credit cards around the clock. This process is commonly referred to as "Dunning".

Your New Automated Sales Team

When any subscription payment fails, SamCart automatically sends emails to your customer on your behalf.

These emails include a secure link where your customer can update the payment info they have on file, right from their inbox!

When SamCart makes another attempt to recover the late payment, it uses the newest payment information, and your subscription gets saved! No lost recurring revenue, no time spent clumsily chasing down your customers.

Subscription Saver is already live in your SamCart account, already working for you to keep your recurring income.

The Equation That Saves You Money

Subscription Saver works around the clock to maximize the recurring revenue you keep for your business. 

Recurring Subscriptions:
By default, Stripe and SamPay will have Smart Retries enabled within Stripe for recurring subscriptions. This means that Stripe will choose the best times to retry these failed payment attempts to increase the chance of successfully collecting payment from each customer, and the dunning cycle can be different for each customer (for more information about Smart Retries by Stripe, please reference their documentation: Stripe Smart Retries).

If you would like to have a custom dunning cycle for recurring subscriptions on Stripe or SamPay, you have the ability to change this schedule by updating your recurring billing settings within Stripe (Settings->Subscriptions and emails->Manage failed payments for subscriptions)! If you use a custom retry schedule within Stripe, your SamCart Subscription Saver cycle for recurring subscriptions on Stripe or SamPay will match what is in Stripe.

NOTE: SamCart cannot support more than 4 retries at this time, if you set a custom schedule with more than 4 retries it will cause your SamCart dunning to malfunction.

Limited Subscriptions, PayPal, Auth.net, EPD and Braintree
Any subscriptions with PayPal, Auth.net, EPD and Braintree as well as limited subscriptions with Stripe and SamPay will have the below Subscription Saver Cycle:

  • Day 1: Charge Attempt #1
  • Day 3: Charge Attempt #2
  • Day 5: Charge Attempt #3
  • Day 7: Charge Attempt #4

Any failed subscription charge serves as "Day #1", and automatically triggers this schedule until a payment is charged successfully, or all four attempts have failed. Each time a charge attempt fails, your customer receives a new email notification asking them to update their payment information.

If the customer successfully updates their card, they will be re-billed on the next scheduled charge attempt and their Billing Date will not be altered.

If a subscription goes through all charge attempts and the payment still cannot be recovered, the subscription will then change to a Delinquent subscription status.

NOTE: Once a subscription has gone delinquent, you will need to send "Update Card" email to restart the subscription and your customer will be automatically charged when they update their card. In some cases, there will not be an option to send an “Update Card” email. If that button is not available you will need to silent cancel the delinquent subscription and then click the “Restart Subscription” button. As long as the customer has the funds in their payment method, the subscription will restart!

Using the Subscription Saver tool gives you the best chance possible to successfully charge the card and keep that subscription active.

The stats are clear: SamCart’s Subscription Saver is saving SamCart users huge chunks of money and protecting their recurring subscription income. At our last check, Subscription Saver had recovered $791,873.00 in recurring income in the last 6 months!

Subscription Saver Reports

Whether you have 10 or 10,000 active subscriptions, SamCart is carefully guarding each and every customer from failing. Check on your numbers using the reports on the Subscription Saver App. These reports show you everything that is going on behind the scenes.

To view your Subscription Saver reports and see what Subscription Saver is doing for you, follow these quick instructions.

  1. Log into your SamCart account
  2. Click on the Marketing tab, and select Subscription Saver

This new dashboard will give you a great look at the status of your current subscriptions. Use this report to get quick stats:

  • Total revenue recovered by Subscription Saver
  • Number of subscriptions In Recovery
  • Number of Delinquent subscriptions
  • Sends, opens, clicks, and recovered subscriptions from each of the four Dunning emails sent by Subscription Saver

In Recovery refers to any subscription that is currently in the Subscription Saver process. A scheduled payment has failed, and there are still attempts remaining in their recovery schedule. 

Delinquent refers to any subscription that has gone through the Subscription Saver process and has still not successfully charged their payment. Once a subscription goes delinquent, the subscription is cancelled. However, you can still find delinquent subscriptions in the Dunning Report, so you have the opportunity to reach out to these customers manually if you'd like.

Live Stream

You also have a Live Stream to see Subscription Saver in action. The Live Stream logs an event any time...

  1. A recovery email is sent to a customer
  2. A customer updates their payment information on file
  3. A charge is successful, and the subscription recovered

In Recovery & Delinquent Tables

Click over to the Reports tab, and you will see two tables: In Recovery and Delinquent. 

In Recovery

This table lists all subscriptions that are currently in the Subscription Saver process we talked about above. 

You will see the customer's name, subscription ID number, product, next billing date, and what step of the Subscription Saver process they are on. 

Delinquent

This table lists all subscriptions that have finished the Subscription Saver process, but were never recovered. The customer never updated their payment information, and every attempt to recover the payment failed. 

This table lists the customer's name, subscription ID number, product, product price, and last attempted billing date.

Export Your Subscriptions

Like all of your reports, you can export these subscriptions by clicking on the Export To CSV button at the bottom-right of either table.

In the pop-up window, enter a File Name and choose an Email Address to receive the export.

Whenever you're ready, click Export. SamCart will process the export into a CSV file, and send an email to the address you chose when the file is ready to download.

Open your export and have all the data you need right at your fingertips.

Use this raw data however you need - reach out to delinquent customers directly, upload In Recovery subscriptions to an email autoresponder to get in touch about their payment, find out which subscriptions are causing the most failed payments, and when. 

Edit Dunning Emails

You can edit the messages your customers receive when a recurring payment fails to charge. Just click over to the Settings tab under Subscription Saver and select Edit

You can even send yourself a test to see exactly what your customers will see. 


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