Streamlined checkout for enhanced speed and performance.
Checkout Anywhere is a new feature available for all of your qualifying new and existing products on SamCart, taking all your existing product configurations and providing you a new way to sell. Checkout Anywhere allows you to either Embed your checkout within an existing page, or link to a sleek, conversion-focused, full-page Express checkout.
Going forward, your account will now have access to both a Sales Page and a Checkout Anywhere page. This added flexibility will allow you to deploy a long-form sales page like usual, or a simple, checkout-focused page whenever you need it.
Checkout Anywhere pages also feature major improvements for Apple Pay (Express only) and Google Pay (Express and Embed.) When a customer checks out using one of these digital wallets, their information will be autofilled, allowing them to purchase in seconds with a single click, maximizing your conversions.
Accessing Checkout Anywhere
To access Checkout Anywhere, click into any qualifying product and navigate to its new Checkout Anywhere tab.
Here, you'll see two display options: Embed and Express.
Embed lets you add SamCart’s powerful checkout to your existing pages. It provides an embedded checkout that can be added to your existing website, landing page, or members area by pasting a simple code snippet.
Select Embed and then Copy Embed Code to grab the code. Then, go to where your site is hosted and paste the code as “custom code” or “html” on the page where you want the checkout to appear. The details of this will depend on what website creation tool you use.
You can embed the checkout onto a single page multiple times. When you copy the code in, it will look something like this:
<script defer=“defer” src=“https://marketplace.mysamcart.com/checkout/web-component.js”></script>
<sc-checkout product=“product” subdomain=“marketplace”></sc-checkout>
Leave this intact the first time you embed it, but for all subsequent embeds on the same page, remove the entire <script> line bolded above. If you don't, the checkouts won't resize and will probably have some awkward scrolling.
Express provides a link to a streamlined, mobile-optimized, conversion-focused checkout page. This is perfect for customers who already know what you're offering, or for adding a link to your social media bio.
Simply select Express and then Copy Checkout Page URL to grab the URL and share it anywhere you want.
Every product in your account has a corresponding Checkout Anywhere page as long as it meets these criteria:
- It’s a digital product
- The product is not using “Pay What You Want” pricing
- You’re using Stripe or SamPay as your processor
We’re hard at work continuing to expand our use cases. If you’re unable to use Checkout Anywhere and aren't sure why, please shoot us a message at firstname.lastname@example.org and we may be able to provide more information on features coming soon.
Not all features are supported yet, but most are on the way! Features that currently work with Checkout Anywhere include:
- 3D Secure / Strong Customer Authentication
- Apple Pay (Express only - not functional with Embed)
- Buy Now, Pay Later (SamPay)
- Currencies displayed in locally recommended format
- Digital file delivery
- Google Analytics 4 integration
- Google Pay
- One-Click Checkouts (SamPay)
- One-Time pricing model
- Order Bumps
- Phone Number field (improved)
- Post-purchase emails
- Scripts and Pixel tracking
- Subscription pricing model
We're hard at work bringing more features to Checkout Anywhere. If a feature or setting on one of your products isn't applying to your Checkout Anywhere page and you aren't sure why, please shoot us a message at email@example.com and we may be able to provide more information on features coming soon.
Customization and Feature Configuration
Good news: nothing changes! All of the same settings you have for your product will apply to its Checkout Anywhere pages, including whether it is in Live or Test Mode.
On a standard SamCart sales page, the Product Image is mainly useful for internal marketplace organization. With Checkout Anywhere, however, the Product Image will be featured on the page and greatly improves the appearance, so we highly suggest adding one. We recommend this image be a square (1:1) ratio.
The Product Image setting is found under the Product Details tab.
Once saved, the Product Image will appear on Checkout Anywhere pages!
Similar to the Product Image, your Marketplace Logo will appear at the top of a Checkout Anywhere page to add to the page's appearance. This setting can be found in your General Marketplace Settings. Upload to the Light Logo setting.
If you don't have a Logo added to your marketplace, the Marketplace Name will simply be included instead.
We've made a few exciting improvements to the Phone Number checkout field when used with Checkout Anywhere:
- Country code dropdown. This allows the customer to easily select their country, which automatically determines the country code being used and better allows you to potentially contact them (e.g the +1 for US numbers.) This is stored in SamCart and also informs the next two items.
- Number verification. Once the phone number has been added, we'll automatically verify that it is a possible number.
- Automatic formatting. An example placeholder (see the image above) starts off in the field showing the format that is going to be used. This varies quite a bit between countries. As the customer types their number, it will automatically be formatted to fit so that they don't have to bother with special characters or spaces.
To make sure the Phone Number field is enabled for a product, click into the product and then click Design to enter the product's content builder.
Here, go to Settings > Checkout Form and make sure Phone Number is checked. As always, don't forget to Publish changes.
The Phone Number field will now appear when using Checkout Anywhere.
Digital Wallets provide useful options for customers when purchasing from a sales page, but they've been enhanced for use with Checkout Anywhere.
When a customer uses Apple Pay or Google Pay to purchase on a Checkout Anywhere page, the processor will autofill their information, allowing for single-click checkout in seconds, something previously only possible when using Stripe Link.
To enable Digital Wallets use with Checkout Anywhere, go to Marketplace Settings > Processors and toggle Enable Digital Wallets to ON.
Important Note: Even if you already have Digital Wallets enabled, please disable and re-enable Digital Wallets in the Processors tab. New Apple Pay security mandates require that we re-register your account with Apple in order to enable Apple Pay on Checkout Anywhere.
If you receive this error notice stating "Failed to register domain for ApplePay. Please contact support for assistance," one of two things could be happening:
- There could be custom domains in your marketplace that cannot be registered with Apple.
- There could be issues with your Express Checkout pages - this is unlikely, but in the event that you do see this error, please reach out to our team.
After enabling Digital Wallets on the Processor tab, ensure Digital Wallets are enabled on the Product. Go to Products > Product Settings > Payments. On the Payments tab, enable the Allow Digital Wallets toggle. (The subsequent Use Digital Wallet as Default setting is not applicable for Checkout Anywhere.)
Finally, here's a helpful chart regarding Digital Wallet device/browser compatibility. An important note is that Apple Pay is compatible with Express only, not Embed.
Buy Now, Pay Later
Buy Now, Pay Later (BNPL) refers to a set of payment methods available exclusively on SamPay that allow your customers to split their purchases into multiple payments.
If your SamPay account allows BNPL payment methods, they will show on both Express and Embed checkout experiences automatically.
One important reminder to keep in mind regarding BNPL is that if a customer checks out using a BNPL processor, they will not be shown any subsequent Upsell pages linked to the product they purchase.
One-Click Checkout Powered by Stripe Link is a powerful tool allowing your customers to save and autofill their checkout information. Combining this tool with an Express Checkout Anywhere page means a sale could be completed in just a few seconds.
If you are eligible to use Stripe Link, make sure it is enabled by going to Products > Payments and ensuring that Allow Alternate Payment Methods and Allow Digital Wallets are both toggled ON.
Now Link will appear as an available payment method within Checkout Anywhere pages.
Scripts and Pixels
Need to track when your customers are viewing your Checkout Anywhere page? Want to record conversions to Facebook, TikTok or Instagram? We've got you covered! Simply include your tracking scripts in your global header and footer containers and we’ll automatically load them onto your Checkout Anywhere experiences.
You have the ability to add these scripts either globally for your entire marketplace, or on the individual product level.
To add tracking scripts on the global level, head down to your General Marketplace Settings and find these three settings:
All tracking script settings implemented here will automatically be applied to your Checkout Anywhere pages.
Tracking scripts can also be added on the individual product level by clicking into a product and navigating to its Advanced Settings tab.
At this time, product-level header and footer scripts are not yet supported. However, the Fire scripts/pixels after an order is completed setting will trigger the scripts added after a customer has purchased.
Google Analytics 4
Checkout Anywhere will send both page view and purchase event information to your Google Analytics account.
To add the Google Analytics integration to your account, take a look at our Knowledge Base article. Our new streamlined process makes this easier than ever.